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Clinic-Management: Lothar Pirc

Lothar Pirc, born in 1955, is the Managing Director of the Maharishi Ayurveda Health and Seminar Centre Bad Ems GmbH. In 1992 he founded this state-recognised private clinic, Europe’s leading and award-winning institution for Ayurvedic treatments, together with his wife Dr Karin Pirc, the clinic’s medical director and principal doctor.

Important stages in his life:

Born in Germany, in Bottrop, Nordrhein-Westfalen. Grew up in Balduinstein, Rheinland-Pfalz.

Commercial training, followed by work-study programme at Maharishi European Research University (MERU), Switzerland.

Hotel manager of a well-known hotel in Arosa, Switzerland; and purchasing manager for 20 more hotels.

1977 to1978: Professional training to become a teacher of Transcendental Meditation (TM) in France, Germany, and Switzerland.

Director of the National Course Office of the German organisation for Transcendental Meditation (TM) with a coordinating responsibility for 70 meditation centres.

National Civilian Service (Zivildienst) with the German Red Cross.

Director of the TM teaching institute in Darmstadt.

Course leader on national and international TM Teacher Training Courses including six-month intensive training.

1982 to 1989: Systematically exploring the experience of Transcendental Consciousness, the inner Self, through extended practice of Transcendental Meditation and its advanced techniques, in a meditation academy on the River Rhine, and subsequently at Maharishi Vedic University in Vlodrop, The Netherlands. This programme, which was conducted under the personal guidance of Maharishi Mahesh Yogi the founder of Transcendental Meditation, included also the study of the Veda and Vedic Literature, Maharishi Ayurveda, and principles of Vedic Management.


Special assignments during this time of study:

1984: One-year school project in Kenya. Instruction in the TM technique for several thousand schoolchildren, teachers and staff, incorporated into the daily teaching activity of the school.

1985: Cyprus. Building up government contacts, establishing and managing a TM teaching institute, organising advanced courses and Maharishi Ayurveda consultations with Indian Vaidyas (experts in Ayurveda).

From 1986: Organising training courses for doctors and therapists for the dynamic expansion of Maharishi Ayurveda in Europe. Building up and cultivating international political contacts, presentations on Maharishi Ayurveda to government representatives of various countries. Accompanying Vaidyas (Indian experts in Ayurveda) on tours giving health consultations and advice, in many European countries.

1989 Married Dr. Karin Pirc, doctor and qualified psychologist, who at that time was medical director and co-founder of Germany’s first Maharishi Ayurveda Health Centre. The couple have two children of their own, and a son and a daughter from Dr Karin Pirc’s first marriage.

Course leader on large international courses, conferences, symposia, and seminars; trained seminar leaders in Germany, Spain, Switzerland, Turkey, Yugoslavia and The Netherlands.

1992 Establishment of the Maharishi Ayurveda Health and Seminar Centre Bad Ems GmbH, by Lothar and Dr Karin Pirc.

1993 Introduced seminars for Vedic personal and business development, a synthesis of modern management theories with the timeless knowledge of the Veda. Lothar Pirc played a leading role in the conception and development of this programme.

1999 and 2000. Interim managing director of the Kurhotel (Spa Hotel) Bad Ems; achievement of 4-star status.

Advisor for establishment of new Maharishi Ayurveda clinics worldwide; speaker at international symposia and congresses.

2006 Received an award at the Moscow Academy of Sciences, from the Russian charitable organisation Patrons of the Century, ‘For an outstanding contribution to the revival and flourishing of peace, for greatness of soul and altruistic generosity” as well as the gold medal “For Honour and Usefulness”.

2007 Global Hakim Ajmal Khan Award 2007 for Organisational and Social Vedic Services, presented by Smt. Sheila Dixit, Chief Minister of the State of Delhi, India, for efforts and services in the research, application, and expansion of Vedic Sciences in Europe, the Middle East, Africa, and Russia.

2008 Appointed as ambassador of the children’s charity ICH-International children help e.V.

2008 Elected to the position of General Secretary of EURAMA (European Ayurveda Medical Association).

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